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Social Marketing 101: Four Author No-No’s on Twitter

Social Marketing 101: Four Author No-No’s on Twitter

by Beth Isaacs Most of you know that for the past five years I’ve been consulting with authors on social marketing and networking. What I’ve learned is that some authors, both traditional and indie, don’t understand how to use social media, nor the power it has on their bottom line. Here’s the thing: Social networks are designed to build relationships, not sell products.  Let me say that again. Social networks are designed to build relationships, not sell products. This is…

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